Closeup toned photo of beautiful bride tying up her wedding dress

What do you think of when you hear the words “wedding” and “fashion”? If you’re like most people, it’s probably something along the lines of white gowns and black tuxedos, but we think it’s time take those ideas and toss them aside; there are really no “rules” or “norms” around weddings anymore, and that’s especially true of big-day fashion. The motto for weddings today? Anything goes.


“One of the biggest takeaways from COVID-era weddings is that, undoubtedly, anything goes. We started to see focus shift back from an extravaganza of an event and attire to rediscovering the core of a wedding: a celebration of love,” fashion trend forecaster Kendall Becker tells Brides. “With that being said, couples were prompted to truly delve into what a ceremony and dress code looks like uniquely for them. While this situation is challenging, it really [encouraged couples] to rethink what it means to get dressed for the big day; for some, that meant opting for a more casual approach for an intimate ceremony or ditching the ball gown and ballroom combo for a style suited for a more COVID-friendly countryside celebration.”

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