Finding bridesmaid dresses that suit everyone in your wedding party is by no means an easy task. The chicest options have romantic flourishes without screaming maid-of-honour; try something with a gentle ruffle or an understated bow in lieu of anything too in-your-face. It’s a good idea to look for a brand like The Own Studio, which offers a variety of dress styles in the same colour palette – in the end, everyone should feel their best going down the aisle, and not everybody will be keen to wear a strapless gown or waist-cinching number.
The internet is your friend, here: order multiple styles (in various sizes) and host trying-on parties. Not only is it much more fun, but it will give you the chance to discuss if anything needs tailoring – often a simple hemline adjustment is all that’s required to bring everything together.